Generative AI: Dare to Experiment, Deploy with Care
Nov 25, 2025 | 9:50 AM - 10:00 AMMainstage East
Nov 25, 2025 | 9:50 AM - 10:00 AM
Mainstage East
Description
How can artificial intelligence be integrated into a company’s strategy while staying true to its values, performance ambitions, and commitment to customer excellence? This requires taking into account the key principles of digital responsibility and cybersecurity from the very start — for each experiment as well as for the large-scale deployment of AI across the company.
Through a pragmatic, structured, and responsible approach, the teams at SNCF Connect & Tech are developing concrete use cases that serve both customers and operational performance. The ambition behind all this? To build AI that is useful, trustworthy, and aligned with the values of SNCF Connect & Tech, the leading French tech company for sustainable mobility.
With its three core activities — travel agency, mobility software provider, and digital services provider — supported by its two brands, SNCF Connect and Tesmo, SNCF Connect & Tech pursues an ambitious purpose: to innovate in order to make sustainable mobility accessible to all.

