Beyond the AI hype : how Amadeus transforms the traveler experience at scale
Description
Beyond the promise of digital simplification, travel remains today a complex topic. Therefore, we should aim at providing unique, memorable, seamless and stress less experiences end-to-end. However, we live in an age of relentless change with an accelerated adoption of technology. So, the biggest challenge today is to focus on innovations that will stand the test of time. Innovations that will deliver value today and tomorrow. Innovations that will allow us to do things differently, at scale.
Today Generative AI and Agentic AI can solve problems in the travel industry we could not address yesterday; but it requires to focus on the right use case and for the organization to be ready to evolve its infrastructures (cloud, API, data, operations…).
With over 15 years of experience in artificial intelligence, Amadeus will share what it means to bring AI to production without compromising on security, scalability, and ethics, by unveiling its journey from a research prototype to a solution for airlines' contact centres with voice-to-voice large language models.
Thanks to the platform behind and its capacity to orchestrate the whole travel ecosystem, this solution could be extended to all the travel players ultimately (hospitality, travel sellers, car rentals…).
What’s in it for you? A behind-the-scenes look at how Amadeus builds AI that lasts, manages agentic readiness, and transforms the whole travel industry.
